Location

Turn Addresses Into Map Coordinates Automatically

Event attendee submits their address. The Geocoder returns lat/long, zip code, and a standardized address, all saved to the record. Plot on maps, calculate distances, filter by region. No API key juggling.

Set Up Geocoding

Sound familiar?

Field Operations Manager

You have 500 addresses in Airtable but no coordinates. Plotting them on a map means copy-pasting each one into Google Maps.

Logistics Coordinator

Delivery routes need lat/long. You export addresses, geocode them in a spreadsheet, then re-import. Every week.

Real Estate Analyst

Property listings from different sources have inconsistent address formats. Some have coordinates, most don't. Standardizing takes forever.

What it does

Forward geocoding

Convert street addresses to latitude and longitude coordinates. Handles partial addresses, city+state, and ZIP codes.

Reverse geocoding

Convert coordinates to street addresses. Drop a pin on a map, get a full address back.

Address standardization

Normalize address components: street, city, state, ZIP, country. Fix abbreviations and fill in missing parts.

Multi-field output

Save latitude, longitude, formatted address, city, state, ZIP, and country to separate fields on the same record.

How to set it up

Select the address field

Choose the text field containing addresses. Can be a single field or separate street/city/state/ZIP fields.

Map output fields

Choose where to save results: latitude, longitude, formatted address, and individual components (city, state, ZIP).

Configure options

Set the country bias for ambiguous addresses. Choose forward or reverse geocoding mode.

Activate

Enable the geocoder. Every form submission with an address is automatically geocoded and fields are populated.

Going deeper

Geocoding modes

Forward: address to coordinates
Reverse: coordinates to address
Batch geocode existing records
Auto-detect mode based on input

Output options

Latitude and longitude as separate numbers
Combined coordinate string
Standardized full address
Individual components (city, state, ZIP)

Accuracy

Confidence score saved to record
Country bias for ambiguous addresses
Partial match handling
Multiple result selection

Frequently asked questions

How accurate is the geocoding?

Rooftop-level accuracy for full street addresses. City-center accuracy for partial addresses or ZIP codes only. A confidence score is saved with every result.

Does it work with international addresses?

Yes. Supports addresses in most countries. Set a country bias for better results when addresses are ambiguous.

Is there a rate limit?

Included in your Filla plan with generous limits. Batch geocoding of existing records processes at about 10 records per second.

Can I geocode multiple address fields on one record?

Yes. Set up separate geocoder instances for different address fields, like home address and work address.

More processor tools

Distance Calculator

Calculate distances between addresses or coordinates on records.

Try Geocoder free

Five forms free, unlimited submissions. Add geocoder to any form and start processing records today.

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