Filla vs Tally

The pricing elephant in the room

Tally is free forever with unlimited forms and submissions. This is incredibly compelling. Filla costs $15/month for the Starter plan. But here's the trade-off: Tally's Airtable integration is basic (manual mapping, no linked records). Filla's native Airtable integration saves hours of setup and maintenance.

Field mapping friction

With Tally, you build a form with generic fields, then manually map each field to an Airtable column. If your Airtable schema changes, you update the mapping manually. Filla reads your Airtable base and auto-generates form fields. Add a column in Airtable, and it's instantly available in your form.

Linked records and relationships

Tally has no concept of linked records. You can't select from related tables or create child records. Filla treats linked records as first-class citizens with searchable dropdowns, filtering, and inline creation. If your Airtable base uses relationships, Filla is the only option that makes sense.

Formula and lookup fields

Filla can display values from Airtable formula fields (calculated prices, totals) and lookup fields (related data from other tables). This lets users see dynamic, calculated information before submitting. Tally can't access these Airtable-specific field types.

Update vs create only

Tally can only create new records in Airtable. Filla can both create new records and update existing ones using prefilled forms. This enables workflows like client updates, profile editing, and data correction.

Use Tally when:

• •You're collecting simple data (name, email, text responses) into a flat Airtable table
• •Your Airtable schema rarely changes
• •You don't use linked records or relational features
• •Budget is your primary constraint

Use Filla when:

• •Your Airtable base uses linked records, formulas, or lookups
• •You need forms that sync automatically when your schema changes
• •You want to create or update records in multiple related tables
• •You value time saved over upfront cost